Senior Product Manager, Go-To-Market

Why We Work at Dun & Bradstreet

Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value.
If you share this curiosity and want to be part of a future-ready company, come join us! Learn more at dnb.com/careers.

About the Role

Join our dynamic international team as a Senior Product Manager! You’ll take the lead on our thriving compliance segment of our TPR&C product portfolio, crafting and implementing successful Go-To-Market (GTM) strategies.
This is an exciting opportunity to be part of the fastest-growing branch of our UK business, where your success will be celebrated and rewarded.

The Senior Product Manager, Go-to-Market (GTM) plays a strategic leadership role, overseeing the launch and commercialization of products across multiple markets and channels.
You will be responsible for crafting the GTM strategy, driving product adoption, ensuring revenue targets are met, and optimizing the product’s market positioning.
As a senior member of the product team, you will work with senior leadership, cross-functional teams, and external stakeholders to ensure a seamless rollout in each country across the region.

Responsibilities

  • Develop and own go-to-market plans including target market analysis, positioning, messaging, and pricing strategies
  • Create sales enablement materials: presentations, demos, training for cross-functional teams
  • Lead cross-functional teams through product launches – defining launch timelines and coordinating resources
  • Establish KPIs for product launches: adoption, market share, revenue growth
  • Collaborate with marketing on campaigns and content to drive product awareness and demand
  • Partner with sales to create compelling go-to-market assets: whitepapers, demo scripts, case studies
  • Monitor and analyze campaign performance and market feedback to refine strategies
  • Report GTM effectiveness and ROI to senior management
  • Own product performance in the market – revenue targets, customer acquisition, retention
  • Conduct competitive analysis and adjust strategies based on market trends
  • Collaborate with finance to develop pricing models aligned with market dynamics
  • Act as the voice of the customer internally
  • Mentor junior product managers and GTM team members

Skills & Requirements

  • Degree in Business Administration, Marketing, Project Management, Technology or related field
  • 8+ years B2B experience (pre-sales, solutions consulting, product/project management), including 3+ years in a senior GTM role
  • Experience in AML/KYC is required
  • Strong knowledge of market research, competitive analysis, and customer needs assessment
  • Proven success in product launches and go-to-market strategy
  • Strong analytical skills and ability to assess and optimize market performance
  • Strategic mindset aligned with business objectives
  • Deep understanding of product lifecycle and customer journey
  • Excellent leadership, interpersonal, and project management skills
  • Exceptional written and verbal communication
  • High attention to detail with ability to manage multiple tasks and deadlines
  • Expertise in Microsoft Office Suite
  • Ownership mindset, curiosity, proactive collaboration, and problem-solving approach
  • Growth mindset with willingness to learn from social experiences and structured programs

More Information

All Dun & Bradstreet job postings can be found at
dnb.com job listings and
Lever Careers.

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