Senior Marketing Operations Manager

Personio’s intelligent HR platform helps small and medium-sized organizations unlock the power of people by making complicated, time-consuming tasks simple and efficient.
Our team of 1,500+ Personios is building user-friendly products that delight 15,000+ customers and their 1.5 million employees.
Ready to make an impact from day one?

This role requires 3 days per week in the office and is based in Munich or Dublin.

THE ROLE: HOW YOU’LL MAKE AN IMPACT AT PERSONIO

If you’re keen to turn the curious into customers by optimizing the systems and processes that drive demand, a Marketing Operations career at Personio could be an ideal fit.

As a Senior Marketing Operations Manager, you’ll be a technical expert driving our marketing architecture, processes, and systems to new heights of efficiency.
You’ll work on high-impact initiatives such as lead scoring, AI workflows, system integrations, and automation that directly accelerate marketing execution and revenue growth.

ROLE RESPONSIBILITIES: WHAT YOU’LL DO

• Marketing tech stack ownership – Manage and optimize our marketing technology infrastructure, including HubSpot, Salesforce, and related platforms.
• System integrations & automation – Design, build, and maintain integrations using APIs and iPaaS tools to create efficient automated workflows.
• Process optimization – Identify opportunities to streamline marketing operations by building internal tools and scalable solutions.
• Project leadership – Lead end-to-end complex projects such as software rollouts, AI workflow implementations, and lead scoring initiatives.
• Stakeholder enablement – Partner with marketing teams across the organization to understand needs, provide technical guidance, and enable effective system usage.
• Data management & quality – Ensure data integrity across the marketing tech stack through best practices in data manipulation and system hygiene.

ROLE REQUIREMENTS: WHAT YOU NEED TO SUCCEED

• 8+ years of experience in marketing operations, with a strong focus on system administration and integrations, ideally in a B2B SaaS environment.
• Marketing technology expertise – Proficiency with marketing automation and CRM platforms, preferably HubSpot and Salesforce.
• Technical integration skills – Strong understanding of APIs, iPaaS tools (e.g. Tray, Workato), and data manipulation.
• Development capabilities – Ability to build internal tools using HTML, CSS, and JavaScript.
• Stakeholder communication – Excellent written and verbal communication skills across all levels of the organization.
• Project management – Proven experience managing complex projects end-to-end while balancing multiple priorities.
• Adaptability & problem-solving – Proactive, open-minded, and comfortable working in a fast-paced, evolving environment.

WHY PERSONIO

Personio is an equal opportunities employer committed to building an inclusive culture where everyone feels welcomed and supported.
We embrace diversity and believe our values-driven culture makes us stronger.

We value in-person collaboration while offering flexibility. This role is office-based with 3 days per week in your contracted office.
The remaining days can be worked from home or the office, plus 20 Flex Days per year for remote work from other locations.

WHAT WE OFFER

• Competitive total reward package, including salary, benefits, and pre-IPO equity (reviewed annually).
• 28 days of paid vacation, plus an additional day after 2 and 4 years.
• 1 fully paid Impact Day to support environmental or social causes.
• Generous family leave, child support, mental health support, and sabbatical opportunities.
• Regular team events including meals, cultural initiatives, Summer Sessions, and year-end celebrations.
• Office perks such as healthy snacks, drinks, and a weekly catered lunch.