(Senior) HR Manager

Join applike as a (Senior) HR Manager

applike is seeking an experienced and proactive HR professional to drive our HR solutions in alignment with business goals. As a (Senior) HR Manager, you’ll support 1–2 of our portfolio companies, primarily focused on tech, mobile gaming, and user acquisition.

You’ll act as the primary HR contact for employees and leadership, overseeing the full employee lifecycle. Your responsibilities span operational HR tasks, performance culture, skills development, workforce planning, and organizational design — working closely with the Head of HR and business leaders.

About applike group

The applike group builds market-changing products and companies that drive global mobile experiences. Our ventures benefit from shared technology, expertise, and market access. Our portfolio includes:

• adjoe – breakthrough mobile advertising
• justDice – leader in Mobile Gaming Loyalty Programs
• Sunday – next-gen hybrid casual game publisher
• justtrack – automating mobile user acquisition
• Tabbler – mobile games for global brands

Backed by Bertelsmann, we have a powerful network and financial support. Join us to reach more mobile users than any other company worldwide!

What You Will Do

• HR Operations & Administration: Handle daily HR tasks such as relocations, visas, promotions, L&D, reporting, and documentation.
• Onboarding: Deliver a seamless and best-in-class onboarding experience.
• Partner with Leadership & Employees:
  • Drive a high-performance culture and employee engagement.
  • Provide expert advice on sensitive employee relations issues.
  • Identify skill gaps and lead development initiatives with leadership.
  • Support change initiatives and ensure clear communication and alignment.
  • Coach managers to elevate leadership capabilities and people practices.
• HR Projects: Collaborate on group-wide HR projects to improve employee experience and operational excellence.
• Data & Systems: Maintain accurate HR data using HRIS (Personio), streamline workflows, and support payroll and knowledge sharing.

Who You Are

• 5+ years of HR experience with strong expertise in HR operations, business partnering, or organizational development.
• Experience in fast-paced, tech-driven environments — ideally mobile or gaming sectors.
• Excellent knowledge of German labor law and lifecycle HR processes.
• Strong stakeholder management skills across varied organizational needs.
• Proven adaptability and agility in dynamic, scaling organizations.
• Intercultural competence and experience working with international teams.
• Confident, articulate communicator across all levels, including external partners.
• Comfortable with HR systems and data-driven decision-making (ideally Personio).
• Business fluency in English; German fluency is a plus.

Fuel for the Journey: Benefits to Support Your Ambitions

• Invest in Your Growth: Regular feedback and structured development opportunities to reach your career goals.
• Relocation Support: From visa assistance to settling in Hamburg — including relocation bonus and German language classes.
• Flexible Hybrid Work: 3 core office days, flexible hours, 30 vacation days, and 3 weeks of remote work per year.
• Health & Wellness: Access our in-house gym, fitness classes, and mental health support via our EAP.
• Modern Office Space: Enjoy Alster Lake views, top-tier equipment, snacks, drinks, and fun open workspaces.
• Team Culture: Join regular team and company events — from hackathons to social gatherings. We work together and celebrate together.

The Interview Process

1. 1st Interview with Talent Acquisition
2. Case Study
3. 2nd Interview with Head of HR & HR Manager
4. 3rd Interview with Managing Director and Head of HR

Let’s Build Something Great Together

Our mission is to create an inspiring work environment where amazing people achieve extraordinary things.

Skip the cover letter! Instead, tell us about:

• Your most passionate personal project
• Your desired salary
• Your earliest possible start date

Diversity at applike

We welcome applications from all individuals — regardless of background, identity, or belief — who are ready to contribute to a more diverse and innovative workplace.