Marketing Operations Coordinator

About MultiBase

MultiBase is a specialist Business Intelligence (BI) and analytics consulting firm. Founded in 1991, we have spent more than 35 years helping mid-sized companies across the DACH region turn data into decisions that drive measurable business results.

• 35+ years of industry experience
• 1,500+ successful projects delivered
• 400+ clients served
• Primary customers include CFOs and Heads of Controlling at companies with €20M–€500M in annual revenue

We are entering an exciting new growth phase, expanding beyond traditional BI consulting into scalable products and international markets, including the Gulf region and English-speaking countries.

We are a lean, high-performing team that leverages systems, automation, and AI to maximize impact. Our goal is to grow EBITDA by 10x by 2030, and the marketing engine behind this role will play a critical part in achieving that vision.

The Role

We are looking for an AI-Native B2B Marketing Operator who can take ownership of our marketing execution from day one.

Initially, your focus will be running and optimizing the marketing engine, including campaign execution, CRM operations, funnel management, and contractor coordination. As you demonstrate results, you will gradually take on greater strategic responsibility, including campaign planning, international expansion initiatives, and ownership of the broader marketing function.

This is not a coordination role. We are looking for someone who executes, delivers results, and proactively identifies opportunities for growth.

Your Responsibilities

• Campaign Execution
  • Manage Meta advertising campaigns from end to end.
  • Create ad concepts and scripts.
  • Manage budgets and optimize campaign performance.
  • Continuously test, analyze, and improve results.
  • Monitor and optimize conversion funnels, including landing pages, email sequences, and call conversion rates.
• CRM Management & Marketing Automation
  • Own and maintain CRM operations.
  • Manage lead scoring, workflows, automations, and data hygiene.
  • Build and optimize workflows in GoHighLevel.
  • Ensure marketing activities are directly connected to sales outcomes.
• Content, AI & Contractor Management
  • Transform content into campaign assets for distribution across multiple channels.
  • Manage content publishing and promotion on platforms such as YouTube and LinkedIn.
  • Create, deploy, and manage AI agents that support content creation and distribution.
  • Coordinate external contractors and evaluate deliverables based on business impact and lead generation performance.
• Business Development Support
  • Create templates, briefing documents, and lead intelligence materials.
  • Support the sales function through efficient marketing processes and assets.
• Future Growth Opportunities
  • Shape campaign strategy and channel development.
  • Test and launch new acquisition channels.
  • Support international market expansion initiatives.
  • Own and evolve the content strategy.
  • Help design and scale the overall marketing system.

What We Are Looking For

We are seeking an ambitious and AI-native marketing professional who combines strong execution skills with proactive thinking and a growth mindset.

• Professional Experience
  • 2–4 years of hands-on experience in B2B performance marketing.
  • Experience operating in small, fast-moving teams.
  • Track record of executing campaigns directly rather than managing agencies.
• AI-Native Mindset
  • Regular use of AI tools such as Claude, ChatGPT, Gemini, Hermes, OpenClaw, or similar platforms.
  • Experience building and utilizing AI agents and workflows.
  • Strong focus on maximizing productivity through AI leverage.
• Performance Marketing Expertise
  • Deep understanding of conversion funnels and lead generation.
  • Ability to connect marketing activities directly to business outcomes.
  • Data-driven approach to campaign optimization.
• Ownership & Initiative
  • Self-starter who identifies opportunities and solves problems proactively.
  • Comfortable working independently without constant supervision.
  • Ability to bring new ideas while maintaining strong execution discipline.
• Communication Skills
  • Business-level English fluency is required.
  • German language skills are highly valued, particularly for DACH-focused content, but are not mandatory.

This Role May Not Be the Right Fit If…

• You require detailed instructions for every task.
• You prefer managing agencies or vendors instead of executing work yourself.
• You need constant oversight or daily check-ins to remain productive.
• You prefer highly structured environments with established processes.
• You do not actively use AI tools in your daily workflow.
• You wait for meetings to address issues instead of taking immediate action.

What We Offer

• Ownership & Autonomy
  • Real responsibility from day one.
  • Direct influence on company growth and marketing performance.
• Direct Founder Access
  • Work closely with company leadership.
  • Contribute directly to strategic decisions and growth initiatives.
• Comprehensive AI Tool Budget
  • Access to the AI tools and resources needed to maximize your effectiveness.
• Remote-First Environment
  • Flexible remote work model.
  • Core collaboration hours from 10:00 to 16:00 CET.
• Team Collaboration
  • Quarterly in-person team gatherings focused on planning, collaboration, and alignment.
• Competitive Compensation
  • Compensation tailored to experience and location.
  • Participation in a performance-based bonus program.
• Career Growth
  • Clear progression path from execution-focused responsibilities to full ownership of the marketing function.
  • Opportunity to contribute to international expansion initiatives.
• High-Impact Environment
  • Build and scale new systems rather than maintaining legacy processes.
  • Join a company that actively embraces AI-powered productivity and innovation.

How to Apply

To apply, please submit the following:

• Short Introduction
  • A brief note explaining why this role interests you, why now is the right time, and what you have recently built or delivered.
• Professional Profile
  • Your CV or LinkedIn profile.
• Work Example
  • One campaign, project, or piece of work you are particularly proud of.
  • Include measurable outcomes and results achieved.

Every application is reviewed carefully, and all candidates who progress beyond the initial screening stage will receive a response.