Director Global Marketing Operations

Director of Global Marketing Operations (m/f/d)

Reporting to: International VP of Growth

As the Director of Global Marketing Operations at Clark, you’ll lead our Performance, Marketing Analytics, and Marketing Technology efforts across all growth initiatives globally. This is a high-impact leadership role responsible for driving a performance-driven culture, budgeting, measurement, and technology enablement aligned with our long-term strategic goals.

Your Main Responsibilities

1. Budgeting & Performance Management

• Own the global growth and marketing budgeting process across paid media, organic channels, and CRM/lifecycle marketing.
• Align investment plans and targets with Finance, Sales, and Local Market teams.
• Lead performance monitoring and reporting—from executive updates to market-level reviews.

2. Marketing Analytics & Attribution

• Develop a consistent attribution model and robust measurement framework to track marketing effectiveness.
• Shift focus toward customer-level ROI and Customer Lifetime Value (CLV) while overseeing channel-specific ROAS.
• Work closely with Central Data, Product, and Tech teams to align analytics with the Martech/Adtech roadmap.

3. Martech & Adtech Enablement

• Manage internal teams and external vendors maintaining Clark’s Martech and Adtech infrastructure.
• Capture functional requirements from Paid Media, CRM, Lifecycle, and Creative teams.
• Ensure all tech capabilities support our marketing performance objectives.

4. Team Leadership & Talent Development

• Lead and mentor a team of Marketing Analysts, Performance Experts, and Martech Specialists.
• Foster a high-performing, inclusive culture focused on innovation and growth.

Requirements

• 4+ years of international marketing operations or analytics leadership across multiple markets.
• Experience managing large budgets and aligning marketing spend with business objectives.
• Strong expertise in marketing analytics, attribution models, and vendor evaluation.
• Track record of driving marketing performance and organizational understanding of metrics.
• Inspiring leadership with the ability to motivate and influence cross-functional teams.
• Highly organized with the ability to manage complex projects in a dynamic environment.
• Excellent communicator and collaborator in a global, cross-functional setting.

What We Offer

• 30 vacation days plus 5 additional days for personal development
• Hybrid and flexible working models – including workation opportunities
• Training & personal development support
• Attractive company pension plan with favorable conditions
• 2 Impact Days per year to support your personal volunteering efforts
• Office perks: drinks, fruit, snacks—and of course, a supportive team environment
• Respectful, collaborative team culture with cultural initiatives and shared events
• Exclusive employee discounts
• Be part of a world-leading insurtech company revolutionizing the insurance industry

Apply now and join us in reshaping the future of insurance through technology and innovation!