Business Development Associate

About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize, and grow their global audiences. For more information, visit: www.applovin.com.

Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work from 2021-2024.

About AppLovin’s eCommerce Team

AppLovin is the market leader in performance advertising for mobile games and has expanded into the ecommerce space, reaching over 150M U.S. daily active users across mobile games. In Q4 2024, the ecommerce category achieved a $1 billion annual run rate in gross advertiser spend.

About the Role

We are seeking a Business Development Analyst to join our fast-paced and expanding eCommerce team. This role is a unique opportunity to shape a new business line and work at the intersection of performance marketing and business development in the rapidly growing ecommerce space.

In this client-facing role, you will:

• Partner with eCommerce brands to unlock growth using AppLovin’s marketing platform
• Build strong relationships with key stakeholders
• Help brands optimize campaigns and lead strategic initiatives that drive business outcomes
• Work closely with AppLovin leadership and product experts to evolve the eCommerce advertising solution and drive market adoption

Key Responsibilities

• Onboard eCommerce brands and educate them on AppLovin’s growth solution
• Understand partner priorities and develop action plans for growth
• Set up campaigns leveraging best practices for creative and performance targets
• Define and analyze metrics to ensure partner success
• Become an expert in AppLovin’s mobile advertising products for eCommerce
• Collaborate with the broader Business Development team in the region

Basic Qualifications

• 1-3 years of professional experience
• Bachelor’s degree or higher in a related field
• Self-starter with eagerness to learn
• Outstanding analytical ability and strategic grasp of the “big picture”
• Exceptional communication skills
• Experience prioritizing competing demands
• Flexible team-player who drives initiatives forward with creativity and initiative
• Experience handling large data sets and identifying actionable patterns for strategic decision-making
• Proven interest in technology and high data-driven environments

Preferred Qualifications

• Experience in the e-commerce space and brand operations
• Basic understanding of programming or scripting
• Basic knowledge of image and video editing software
• Understanding of intelligent decision-making models (e.g., game theory, chess, poker)

Compensation & Benefits

• Competitive total compensation with pay-for-performance rewards
• Equity and other forms of incentive compensation may be provided
• Health Insurance: Medical, Dental, Vision, Life, Disability
• Retirement Benefits: 401(k) Plan
• Paid Time Off: Unlimited discretionary time off
• Paid Holidays: 10 per year
• Paid Sick Leave: 80 hours per year

Additional Information

AppLovin is an equal opportunity employer committed to inclusion and diversity. All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics.

For applicants needing assistance due to a disability, please request accommodations at [email protected].
Be cautious of recruitment scams; AppLovin only works through its Careers page and official email addresses.

CA Base Pay Range

$81,900 – $152,100 USD