Develop and execute best-in-class marketing campaigns across brand collaborations,
promotions, and seasonal initiatives.
Align with the global luxury marketing calendar, creating, implementing, and continuously
updating the promotions roadmap.
Collaborate cross-functionally with Shop Management, Creative, Retail & Merchandising,
Performance Marketing, PR, Social Media, and IT to identify new opportunities and address perception gaps,
driving global brand equity and awareness.
Create and deliver 360° campaigns that reflect the Mytheresa brand DNA and meet customer needs
across all touchpoints.
Partner closely with brand partners on exclusive initiatives and special projects.
Own creative briefings and asset delivery, ensuring timely, high-quality execution across
all internal teams.
Analyze campaign performance, evaluate results, and translate insights into actionable
improvements and key learnings.