Technical Product Marketing Manager (.NET Developer Tools)

About the Role

You care about developer tools, clear technical storytelling, and helping software engineers do their best work. You know how to take complex product capabilities and turn them into clear narratives, launches, and campaigns that resonate with a highly technical audience.

If you thrive on autonomy, take pride in your technical craft, and want to help shape how .NET developers worldwide view our tools, this role is for you.

About JetBrains

We create intelligent software development tools for developers and teams. More than 15 million users, over 300,000 companies, and 88 of the Fortune Global Top 100 rely on our products to solve real, complex problems.

Our mission is simple: make development teams more productive and AI-adoptable at scale.

Position: Technical Product Marketing Specialist – .NET Tools

Developer tools are changing fast, and how we communicate about .NET tools needs to stay grounded, credible, and clear. We need someone who can take ownership of technical product marketing across Rider, ReSharper, and dotUltimate, ensuring our messaging cuts through industry noise and focuses on genuine developer needs.

In this role, you’ll explore our products and developer workflows firsthand, identify the stories worth telling, and help determine how we bring them to market.

You’ll work closely with Product Managers, software engineers, Developer Advocates, Research, Growth, and other Marketing teams. Decisions here happen close to the work, giving you the autonomy to generate ideas, test new campaign approaches, and shape product messaging without needing permission at every step.

What You’ll Do

  • Develop clear positioning, messaging, and product stories around Rider, ReSharper, dotUltimate, and related .NET developer experiences.
  • Turn complex technical capabilities and developer workflows into clear content, including launch stories, product pages, blog posts, case studies, video scripts, and campaign assets.
  • Own product and feature marketing for key capabilities, using product priorities and Product Manager input to shape developer-facing stories.
  • Coordinate selected release marketing workflows, including planning and producing What’s New content and ensuring release stories are accurately represented.
  • Build a deep understanding of .NET developers, their workflows, customer needs, market trends, and community conversations to shape priorities and campaigns.
  • Develop and execute developer-focused campaigns around important product initiatives, defining the audience, message, channels, assets, and measures of success.
  • Extend product stories beyond release day through follow-up content, campaigns, customer stories, and amplification.
  • Measure the performance of launches, content, and campaigns, share insights, and adjust your approach when needed.
  • Help communicate the evolving story of professional developer tools as AI changes how software is built, including workflows involving agents and code intelligence.
  • Contribute hands-on by writing articles, testing features, building briefs, editing landing pages, and capturing product visuals directly on demo projects.

What You’ll Bring

  • High technical curiosity and a deep respect for developer workflows and software craftsmanship.
  • Comfort taking ownership, making independent decisions, and carrying ambiguous opportunities through execution.
  • A habit of asking good questions and constructively challenging assumptions before building a campaign.
  • A clear, direct communication style and the ability to explain complex technical ideas in a credible and accessible way.
  • Strong organizational skills to manage multiple workstreams and collaborate smoothly across distributed teams.
  • A pragmatic approach that balances strategic thinking, creative problem-solving, and hands-on execution.

What You’ll Need

  • Practical experience in technical product marketing, developer marketing, or a comparable role involving technical software products.
  • The ability to understand software development well enough to work directly with engineers and translate technical capabilities into meaningful developer benefits.
  • A proven track record of bringing software products, features, or releases to market within frequent release cycles.
  • A solid understanding of positioning, messaging, audience segmentation, channel selection, and campaign measurement.
  • Excellent written and spoken English, with the ability to create compelling technical content and collaborate effectively with global teams.

Nice-to-Have Skills

  • Experience working on developer tools, IDEs, APIs, SDKs, cloud or developer infrastructure, DevOps, or other products built for software developers.
  • Hands-on development experience or regular work with code and developer tooling.
  • Knowledge of C#, .NET, Rider, ReSharper, Visual Studio, VS Code, or related developer ecosystems.
  • Experience marketing AI-assisted development tools or familiarity with modern coding agents and AI developer workflows.
  • Experience creating technical content such as case studies, tutorials, product videos, demos, technical articles, or developer-focused campaigns.
  • Experience working directly with developer communities or technical customers, including through webinars, interviews, or customer conversations.

What Success Looks Like

Success means crafting clear, credible product narratives that help .NET developers understand the value of our tools, earning the trust of product and engineering teams, and continuously improving how we bring releases and campaigns to market.

Why Join JetBrains?

  • Strong Base Salary: Competitive compensation that reflects your skills and experience.
  • Flexible Work Location: Enjoy the freedom to work from home or from the office.
  • Remote Work: Spend up to 30 days per year working remotely from abroad.
  • Extra Time Off: Enjoy additional days to relax, recharge, and do the things you love.
  • Medical Insurance Allowance: Enjoy peace of mind for yourself and your family.
  • Learning & Development: Access conferences, courses, and language classes.
  • Relocation Support: We help make your move as smooth and stress-free as possible.
  • Language Classes: Learn the local language or sharpen your English skills.
  • Food & Meals: Enjoy a hot meal or receive a lunch allowance on workdays.
  • Mental Health Support: Access professional mental health services to support your well-being.
  • Sports Benefits: Enjoy access to an on-site gym or a sports club stipend.
  • Internal Events: Take part in company-wide celebrations and team gatherings.

Some benefits may vary depending on location.

Diversity & Inclusion

We are an equal opportunity employer. We know great ideas can come from anyone, anywhere. That’s why we do our best to create an open and inclusive workplace that welcomes everyone, regardless of their background, identity, religion, age, accessibility needs, or orientation.

Interested?

If this sounds like you, we’d love to hear from you. Apply today and help us shape the future of developer tools and technical product marketing.

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